Media Strategy
Builds channel plans that align messages, audiences, timing, and campaign objectives.
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Builds channel plans that align messages, audiences, timing, and campaign objectives.
Manages journalist outreach, pitching, follow-up, and press material distribution.
Shapes clear narratives, key messages, and spokesperson lines for each audience and outlet.
Produces press releases, media kits, statements, and digital content in publication-ready form.
Tracks coverage, sentiment, reach, and issue signals to evaluate impact and inform response.
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